Learn how to advertise your own Instagram profile. Rent the Runway is increasing Instagram followers and engagement with URLgenius, the easy-to-use mobile app deep linking platform designed for marketers and agencies. Create app deep links links that can detect and open Instagram and social apps and brand apps while avoiding website logins.Read More
Using your brand’s domain with Instagram Link Stickers presents brand continuity to your audience looks more professional. More importantly, it inspires trust in the link and that will lead to higher conversion helping you reach your goals faster.Read More
Visits by city and the language-region preferences of your audience are important tools for ad campaign optimization and for making decisions about localizing content. This isn’t new for website marketing but the concept is now being applied to social and brand app marketing more easily. Read More
Wondering about the smallest QR code size that can still function? Or the minimum QR size for print? The three most important variables in calculating a QR code are display size, density and scanning distance. Functional scanning distance is determined by display size and density which have an inverse relationship when display size is constant. Platforms like URLgenius remove a lot of the guesswork for you.Read More
As a marketer, your number one job should always be to deliver brand trust to your consumers – matching your promises to their needs, staying relevant with the times and always acting in their interests.
One of those rising stars of contactless marketing is the QR code. But being the savvy marketer you are, you know that they’ve actually been around for quite some time. Consider the evolution of the QR, why they’re popular again and what you need to know today create successful future campaigns that maximize scanning and conversion.Read More
Podcast marketing is now a hot trend but promoting them can be challenging. Facebook and other platforms do not want you to leave their app to open a podcast app. When a mobile user clicks the link to open your podcast, the embedded browser for Facebook and other apps will direct your visitor to a web login screen which breaks the connection to the podcast. You can easily fix this with app deep linking.Read More